TrainMore, part of the Urban Gym Group, opens two new gyms in Amsterdam West. The gym is currently known as Fitness4me, part of My Local Gym Group, also owned by Marjolijn Meijer and Jordy Kool. The new locations are located at Bos en Lommerplein in Amsterdam West. With this next step they strengthen their position in this city, matching their ambition to cover Amsterdam completely.
The Urban Gym Group (UGG) has ca. 30 gyms located in major cities throughout the Netherlands and aims at offering its members a unique and different fitness experience. TrainMore often settles in beautiful, inspiring, monumental buildings in the centers of major cities and offers the latest fitness technology in an urban setting, in which community, music, and art will play an increasingly important role. The brand is known for rewarding those who choose a healthy lifestyle with members at TrainMore being rewarded with a €1 discount for every workout they do. Clubsportive is a high-end fitness club, located in the Zuidas of Amsterdam. HIGH STUDIOS is the first boutique fitness studio in the Netherlands and offers HIIT workouts (cycling, yoga, and HIIT) at various locations in the country. BTY CLB provides high-intensity workouts focused on glutes in nightclubs, in other unique locations, and online.
Marjolijn Meijer, CEO: “We were already looking for a gym in Amsterdam West for a long period of time. BoLo is upcoming in our young, creative, and sporty target audience. We observed that this part of the city is getting more and more dynamic and therefore is popular with the youth and students. This makes it very attractive to us.”
Fitness4me Ladies Only remains only accessible for women and therefore will be the first club in the TrainMore family with 100% female members, hosts, managers, and personal trainers. Meijer: “A part of our members feel more comfortable with training among women; we want to keep offering them this opportunity and offer a range of classes that suits them best. Working out, feeling at home, and having fun is what it is all about at TrainMore. We can’t wait until we reopen again.”
Just 100 meters further, TrainMore Amsterdam West will open, accessible for men and women.