Website Specialist

As our Website Specialist, you’ll be responsible for ensuring our platforms are performing at their best. You’ll fine-tune every detail, run A/B tests, and implement data-driven changes to maximise user engagement and conversions. From UX enhancements to technical SEO and performance tracking, your work will make a real impact. 

Fulltime | Amsterdam 

At Urban Gym Group, we are looking for a Website Specialist who knows how to optimise, analyse, and enhance digital experiences. Are you the go-to person for all things website management and optimisation? Do you thrive on making incremental improvements that drive big results? 

As our Website Specialist, you’ll be responsible for ensuring our platforms are performing at their best. You’ll fine-tune every detail, run A/B tests, and implement data-driven changes to maximise user engagement and conversions. From UX enhancements to technical SEO and performance tracking, your work will make a real impact. 

 

Key Responsibilities:  

  • Website Management: Oversee daily operations in Contentful CMS, ensuring performance, responsiveness, and functionality across devices. 
  • Landing Page Optimization: Design, implement, and refine pages to boost engagement and conversions using data-driven insights. 
  • Content Updates: Maintain and update website content in collaboration with marketing and design teams for a consistent brand voice. 
  • SEO & Performance: Apply SEO best practices, enhance load times, and ensure accessibility compliance for better search rankings and user experience. 
  • CRO: Conduct A/B testing, user testing, and heatmap analysis to refine user journeys and increase conversions. 
  • User Insights: Execute testing to gather feedback, continuously improving usability and design. 
  • Development Coordination: Work with IT and developers to troubleshoot, integrate features, and ensure seamless functionality. 
  • Analytics & Reporting: Track performance with Google Analytics, Hotjar, and similar tools, providing actionable insights. 
  • Innovation & Growth: Explore and implement new technologies to enhance website functionality and support business goals.

You: 

  • Proven experience as a Website Specialist, with proficiency in Contentful CMS or similar platforms.
  • Strong expertise in landing page design and optimization, focusing on performance and conversion goals.
  • Knowledge of SEO strategies, website analytics tools (Google Analytics, Hotjar, etc.), and optimization techniques.
  • Experience with conversion rate optimization, including A/B testing and user behavior analysis.
  • Proficiency in HTML/CSS, basic JavaScript, and CMS management.
  • Ability to work collaboratively with IT, design, and marketing teams.
  • Excellent problem-solving, organizational, and multitasking skills.

 

We offer: 

  • A competitive salary and 8% holiday pay based on your annual salary 
  • 26 holidays based on full-time employment. 
  • Exchange of Public Holidays 
  • Participate in our Work in Club Programme  
  • Charity work one day per year  
  • Unlimited access to all our first class locations for you and a +1 
  • At the Urban Gym Group, well-being is key, therefore, you and your family members have unlimited access to the services of our well-being partner OpenUp. 
  • A beautiful and attractive head office just 10 minutes walk from Amsterdam Central Station 
  • Remote work option for 10 working days a year 
  • 750 amazing colleagues who challenge themselves and each other 

 

 

About Urban Gym Group

A world leading fitness group

We’ve been pushing the boundaries of what we can do to empower our community to get the most out of themselves.

In doing so we create places in communities with a purpose, where people come to transform their lives from good to great.

We place our community left, right and centre in everything we do. By tailoring our future facing and innovative urban gym concepts to their specific needs, we offer them the care, the energy and the challenge they need to create an ever-healthier lifestyle.

Application proces

01

Let us know who you are

Send your resume and motivation letter to work@urbangymgroup.com. After assessing your application, we will contact you.
02

We meet

After a brief meeting online we plan a face to face meeting at one of our clubs or at HQ. When applying for an audition as trainer or performer, you will be invited for the next planned audition.
03

Culture fit

Fitting our culture is the most important part of the application proces. We believe character, ambitions and expectations are more important than skills. Together we find out if there is a mutual match and if we meet each others expectations.
04

A day in our club

Sometimes we skip step 4, but depending on the vacancy, we ask you to step in our club and experience real life a day in our club. This way you know for sure the UGG family suits you.
05

Conditions

We expect to offer you a contract within 10 working days after your application. The proposal will inform you on all primary and secondary conditions (including unlimited training at all of our labels!).

Apply now